The 3 Keys to Google AdWords Landing Pages (and Successful AdWords Campaigns!)
If you want to create successful Google AdWords landing pages, and be able to run successful AdWords ad campaigns, then you need these 3 essential keys.
Tag: internet marketing strategies
Marketing for Startups – the MIT Way
In our January 2015 marketing seminar at MIT we taught the nuts and bolts about getting marketing to work for startups.
Forget Setting Marketing Goals. Focus on This Instead.
Of course you need marketing goals for your business. But focusing on those goals can bring frustration and failure. Here’s what to focus on instead.
Does Your Business Need a Lead Magnet?
A lead magnet lets you stay in touch with prospects when they’re not yet ready to take a bigger step with you. Learn the WHAT, WHY and HOW of lead magnets.
SEO vs. PPC: Which is Best for Your Business? (Handy Flowchart)
It’s hard to choose the right search marketing strategy for your business. Make it easy with this handy downloadable SEO vs. PPC flowchart.
Stop Being a Wandering Generality. It’s Time to Go Niche.
When you have the courage to specialize, your business becomes vastly easier. Here’s why. And how to do it.
3 Big Reasons to Hate Google AdWords
You hate Google AdWords, don’t you? Me too. Here’s why (and what you can do about it).
3 Big Reasons to Love Google AdWords
Do your potential customers search on Google for what your business offers? Then you should love Google AdWords. Here’s Why.
How a Blog Can Grow Your Business
Business blogs are powerful online lead generators. Here are the hard numbers.
How AdWords Became Critical for Your Business in 2013
Google shook up the online marketing game in 2013. Find out what this means for using SEO and Adwords to get new customers for your business.
Why Google is the Best Source of Clients for Your Service Business (and What to Do about It)
Would you like 40% of your new client business to come from strangers who find you online? Learn how, and watch your service business take off!
How to Create the Best Home Page for Your Business Website
The best home page converts your targeted prospects into paying customers. If your home page isn’t doing that, then your business is really missing out.
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5 Red Flags That Mean It’s Time To Get Google Ads Help
Use this 5-point checklist to identify critical areas of wasted spending and wasted opportunity that may indicate it’s time to get expert help.